Disability Insurance Awareness Month

Do yourself a favor and take advantage of the great sales tools being made available to you from the LIFE foundation. The Life and Health Insurance Foundation for Education (LIFE), a non-profit arm of the National Association of Insurance and Financial Advisors (NAIFA), develops an annual campaign focused on the vital needs for disability insurance. During the month of May, they launch a public service campaign to get American wage earners to understand and secure income protection. Their campaign this year consists of media advertising in O Magazine and People Magazine along with public service announcements on radio and television.

Additionally, they produce excellent “Real Life Stories” which include printed as well as video documentaries of people that have experienced the ravages of becoming disabled. Many of these stories are heart wrenching, and just watching any one of the videos makes a believer out of most people. These tools can be viewed and downloaded for your use at www.protectyourpaycheck.org. As an industry, we need the support of all professional insurance agents to get on board and make the protection of your clients’ incomes a priority, especially during the month of May.

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