The PIU Communicator Library
Case Study Snapshot: International Travel Medical - 08/04/2026
An American family of five, two adults and three teenage children were traveling on summer vacation to Singapore and various locations in exotic Thailand. Prior to the trip, the family reached out to Petersen International for guidance regarding travel medical insurance. The parents had concerns about Covid-19 exposure as well as emergency medical evacuation in […]
Traveling This Summer? - 06/23/2026
Some scary travel and health-related headlines have been popping up recently. Hantavirus exposure on an Atlantic cruise ship that resulted in several deaths, and numerous passengers testing positive for the deadly disease weeks after being evacuated from the ocean liner. An outbreak of Ebola disease has become a serious epidemic in remote areas of the […]
Niche Product Marketing – Part 2 – The “What” and “How” - 04/21/2026
Excess or high-limit disability insurance is a prime example of what the niche markets have to offer. If you have a client making in excess of $250,000, you will be hard-pressed to find a carrier willing to insure at least 65% of that client’s income. The niche market will be able to provide a supplemental […]
Niche Product Marketing – Part 1 – The “Why” - 04/14/2026
Amongst life and health insurance general categories, one can find niche sub-groupings of products that are extremely useful to the consumer and can be very profitable to the producer when one knows how and why to properly market and prescribe them. Although commonly considered outliers, niche products serve a masterful purpose in the greater market. […]
Mexico Travel Solutions - 3/03/2026
In a predawn raid in central-western Mexico on February 22nd, the infamous leader of a Jalisco-based drug cartel named Nemesio Oseguera Cervantes, nicknamed “El Mencho”, was killed in a gunfight with Mexican military forces. In retaliation, drug cartel members and associates around the country have staged organized attacks on governmental facilities, assaults on military personnel […]
Accident Only Medical Insurance - 02/10/2026
Petersen International’s Accident Only Medical plan is a valuable tool in providing peace of mind for unique situations when other health insurances are unavailable or insufficient. For U.S. residents temporarily without healthcare, the Accident Only Medical plan is a perfect fit and can be offered for up to a 12-month term of insurance. The plan […]