The PIU Communicator Library
Life Insurance Awareness Month - 09/15/2026
How time flies. It’s Life Insurance Awareness Month (LIAM) once again. Be sure to check out the great marketing material and informational pieces developed by Life Happens (lifehappens.org) in coordination with LIAM. This initiative helps to educate consumers with information and statistics on the many important facets and uses of the various forms of life […]
No Such Thing as a Bad Risk – Part 2 - 08/25/2026
I would like to continue with our outline from last week of what makes Lloyd’s of London such a special insurance marketplace. I want to touch further on aspects of what Lloyd’s and Petersen International can find and provide for your disability insurance clientele. Let’s take a look at more of those specialty risks: 4. […]
Accidents Happen…and They Can Be Disastrous - 06/30/2026
This coming weekend marks the 250th anniversary of our nation. From humble beginnings to a world power. We are a nation of democratic principles and of civil rights, but we are also a nation at war abroad and suffering substantial divide and conflict at home. There is much to celebrate and there is much to […]
Longevity Risk – The Fear of Outliving Our Money - 06/09/2026
A recent survey by the Allianz Center for the Future of Retirement found that Americans are more concerned with outliving retirement savings than actually dying. 67% worry about running out of money prior to their demise than death itself. They also worry about affording healthcare and long-term care into retirement. The survey statistics demonstrate how […]
Solutions for Large Accumulation Risks - 04/28/2026
In the event of an unexpected catastrophe such as a natural disaster or an act of war/terrorism, companies can find themselves in difficult financial and liability situations. With large accumulations of employees in an office building, a business campus space or on an airplane, traditional insurance solutions may not be adequate. But Petersen International and […]
Niche Product Marketing – Part 2 – The “What” and “How” - 04/21/2026
Excess or high-limit disability insurance is a prime example of what the niche markets have to offer. If you have a client making in excess of $250,000, you will be hard-pressed to find a carrier willing to insure at least 65% of that client’s income. The niche market will be able to provide a supplemental […]