The PIU Communicator Library
2026 Will G. Farrell Public Service Award - 05/05/2026
We are proud to announce that the recipient of the 73rd annual Will G. Farrell Public Service Award is Tom Petersen. Surrounded by family, friends and many colleagues, Tom was bestowed the Los Angeles chapter of NAIFA’s highest honor on April 9th at the Knollwood Country Club in Granada Hills, California. The award was created […]
Niche Product Marketing – Part 1 – The “Why” - 04/14/2026
Amongst life and health insurance general categories, one can find niche sub-groupings of products that are extremely useful to the consumer and can be very profitable to the producer when one knows how and why to properly market and prescribe them. Although commonly considered outliers, niche products serve a masterful purpose in the greater market. […]
Is Disability Insurance That Important? - 02/24/2026
That’s an easy one. The answer is “yes, it is.” DI is the most important line of insurance available to working Americans. So why then is there such an emphasis in this country on the marketing and sales of other products like medical insurance and life insurance while DI sales lag significantly behind? Don’t get […]
Save the Date! NAIFA Los Angeles – Pathway to Excellence Event - 12/23/2025
The Los Angeles chapter of NAIFA has announced the Pathway to Excellence Event which will be held on April 9, 2026 at 11:00 AM at the Knollwood Country Club in Granada Hills, CA. The event will bring to the podium keynote speaker, former NBA player and financial services specialist Christopher Gandy. Another highlight of the […]
Life Insurance Awareness Month - 09/09/2025
Welcome to Life Insurance Awareness Month (LIAM). Be sure to check out the great marketing material and informational pieces developed by Life Happens (lifehappens.org) in coordination with LIAM. This initiative helps to educate consumers and the general public with unbiased information on the many important facets and uses of the various forms of life insurance. […]
The 2025 IDIS National Conference - 08/26/2025
Petersen International Underwriters is pleased to remind you that the 21st annual national conference of the International DI Society will commence on October 6, 2025, in Reno, Nevada at the Grand Sierra Resort. The association has a wonderful line-up of guest speakers and industry experts this year sharing their motivating stories and remarkable insight into […]