The PIU Communicator Library
Excess for Success - 07/14/2026
Often when insurance professionals think of Petersen International for excess disability insurance including group GSI coverage and individual DI, they think of only high-income earners. And yes, we do often illustrate the need for supplemental disability insurance for people making lofty incomes. But the truth is that our bread and butter cases are the same […]
Group Critical Illness Insurance - 06/16/2026
Chronic and debilitating illnesses affect millions of working Americans every year. Requiring extensive treatment, these health conditions are often life changing emotionally, physically and monetarily. Nearly one in three working adults will be diagnosed with some form of critical illness before they reach retirement. This harrowing reality has led to financial solutions like Critical Illness (CI) […]
It’s DIAM Once Again! - 05/12/2026
As producers and marketers, retailers and wholesalers of the disability insurance industry, the month of May is when the spotlights are upon us. It’s when we can take a longer-than-usual moment to recognize, celebrate and promote the fundamental importance of income protection. Disability insurance is imperative and has historically proven to have such a significant […]
2026 Will G. Farrell Public Service Award - 05/05/2026
We are proud to announce that the recipient of the 73rd annual Will G. Farrell Public Service Award is Tom Petersen. Surrounded by family, friends and many colleagues, Tom was bestowed the Los Angeles chapter of NAIFA’s highest honor on April 9th at the Knollwood Country Club in Granada Hills, California. The award was created […]
Niche Product Marketing – Part 1 – The “Why” - 04/14/2026
Amongst life and health insurance general categories, one can find niche sub-groupings of products that are extremely useful to the consumer and can be very profitable to the producer when one knows how and why to properly market and prescribe them. Although commonly considered outliers, niche products serve a masterful purpose in the greater market. […]
Is Disability Insurance That Important? - 02/24/2026
That’s an easy one. The answer is “yes, it is.” DI is the most important line of insurance available to working Americans. So why then is there such an emphasis in this country on the marketing and sales of other products like medical insurance and life insurance while DI sales lag significantly behind? Don’t get […]