Client referrals are fantastic lead generators, but very few insurance agencies can survive by word of mouth alone. Maybe not on the same grand scale, but like a Fortune 500 corporation, you must promote yourself, your wares and skill-set to advertise your business and earn new clientele. In this digital age, marketing and advertising are […]
For years, [the Disability Insights column in Broker World Magazine] has been a devotion and a sincere reflection of the passion for disability insurance held by the great W. Harold Petersen. I know Harold has deeply enjoyed his tenure, sharing his unfathomable knowledge and remarkable insights to the relatively misunderstood and often overlooked world of […]
No matter the insurance product, the more your clients are familiar with, the more they will be comfortable with completing an application, relinquishing their precious time to an underwriting process and ultimately choosing to spend money on some sort of prescribed financial protection. Nothing can be truer when regarding disability insurance, as there is a […]
Happy New Year to you. The ball has dropped and the page has turned. We begin fresh and anew. The last 12 months have been filled with many business accomplishments as record numbers were set throughout the specialty-lines industry in 2017. The individual and group disability insurance markets seem to be stronger than we have […]